Surviving in the Marketplace Part 1 – Into the Lion’s Den

Surviving in the Marketplace Part 1 – Into the Lion’s Den

Robin Hornby

This is Part 1 of a two-part series on an ignored topic – project management in the commercial environment. Unique issues are now faced by the PM; adding a paying customer and a profit seeking vendor to the list of project stakeholders is a significant game-changer. This has not been addressed by PMBOK®, nor other common standards, and is missing from most PM training agenda. To set the context, Part 1 draws on Robin’s experience to identify, and illustrate with anecdotes, key dangers for the PM during the bid stage, and the five unrecognized dilemmas that will be encountered during delivery.


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Surviving in the Marketplace Part 1 – Into the Lion’s Den

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